I've always been a fan of the early season tournaments. You get some amazing matchups and it seems like there's always several neutral site games that would never happen were it not for these brackets. But … [Read more...]
The Old Spice Classic Shows How to Pump Twitter Personality into a Tournament
November 28, 2011 Leave a Comment
Mississippi State Puts a Hashtag in the End Zone
November 25, 2011 Leave a Comment
It's so simple it's brilliant. The Mississippi State Bulldogs are garnering national attention (plus attention in this blog) for their use of the Twitter Hashtag in the end zone in front of their in state … [Read more...]
Kansas Basketball Facebook: The Power of What You See and What You Hear
November 23, 2011 Leave a Comment
Combinations. They are what makes teams great as it is the power of the whole being greater than the power of the individuals on their own.In social media it's the combination of words, pictures, and time that … [Read more...]
How Duke Basketball Brings Fans into Win 903
November 21, 2011 Leave a Comment
903. It's a huge number, especially when you are talking about games won. It's kind of hard to fathom, when you're talking about a sport where you tend to play 25-30 games a year. That's the beauty and the … [Read more...]
Unplugged: Mid Major Success Shows Us Social Media Needs Emotion
November 18, 2011 Leave a Comment
I want to start with a couple pictures to set things up. Note these are two different yet similar pictures from big early season wins. These are two Mid-Majors, Drake of the MVC and Middle Tennessee State of … [Read more...]
Arizona Basketball Leverages Pros for their Intro Video
November 16, 2011 Leave a Comment
I've been mesmerized by my share of team intro videos over the years. And it's an area I'd love to see get blown out even further -- you have the players, coaches, and crowd on the edge of their seats and this … [Read more...]